Yes, Tiff, "optimizing" was the 2nd major selling point for me on K1K. It allows a rank novice the opportunity to do decent scans right out of the box as it helps take the guesswork of selecting good settings. If I had realized how easy K1K was to use and learn, I likely would have purchased it years ago. There is an old expression that "you get what you pay for." In the case of K1000, it certainly justifies the price not only for what the software can do but the efforts behind the scenes in supporting and further developing the product.