JD, I agree that Light pollution is probably the culprit. They seem to be focusing on the younger demographic, particularly teens. Well if mom or dad isn't willing to drive 100 miles to the antennas, they're going to get discouraged fast trying to find the stuff autostar is telling them they can see from their backyard in Phoenix. Speaking of the Demographic, I do wonder about their focus. I've been active in astronomy for 17 years now and the demographic I've seen has always been older, not younger. When I first joined SAC back in 1996 I was 36 years old and one of the youngest members of the club. As you said, an interesting article, but dubious speculation of fact. Oh and my backyard Wx Station showed .01 inches of rain this afternoon. Rick -----Original Message----- From: az-observing-bounce@xxxxxxxxxxxxx [mailto:az-observing-bounce@xxxxxxxxxxxxx] On Behalf Of J. D MADDY Sent: Tuesday, July 16, 2013 6:40 PM To: az-observing@xxxxxxxxxxxxx Subject: [AZ-Observing] Re: A sad fact The "analysts" seem to think they know it all sometimes. Here's a quote: "People no longer hold stargazing parties, and households that once proudly displayed their telescopes no longer think they are trendy, analysts said." What planet are they from? True that techie devices like I phones are taking potential dollars away from scope sales, but they can also enhance the experience of the night skies with their apps. I think light pollution in the larger markets are hurting sales if anything. But, it was an interesting article. Thanks, Eric. JD Clarkdale (It just rained 1 inch in 30 minutes) -- See message header for info on list archives or unsubscribing, and please send personal replies to the author, not the list.