David, If I were you, and I was just starting out again, I would suggest you speak with embroidery technicians. Preferably the one's that work on various makes and models. And if you're lucky, find one (or more) that actually owns a machine(s) as well. Unbiased opinions will be hard to find. Obviously, look for more than one technical opinion. The industry of embroidery is not as simple as it may first appear, and I don't think all the sales people out there really have your best interest at heart. Personally, I know embroidery machines but what I find inconsistent are the people who use them. Nothing against anyone in particular, but some newcomers to embroidery have a background in automated textile machine manufacturing whereas others don't know the difference between a left and a right mouse click. You should do a little self assessment as to whether you're the kind of person who likes to lead the pack or rather follow. Education is the key but headaches will be a given. Like most things, it will get easier as you go. A few areas of knowledge to consider (and not limited to...) might be: Fabric (stable vs. unstable, satin vs. canvas,etc...) Fashion (Consider your market) Sewing (fundamentals of how a stitch is made, types of stitches-walk,run,column,fill,...) Computers (Or have a PC guy, Also - Internet and E-mail) Software (embroidery software that is user friendly with enough tools to grow,installation, uninstallation, file organization, file formats,...) Networking (basic communication between machine and PC) Thread & bobbin (many to choose from, polyester vs. rayon, imports vs. domestic,...) Hooping (basic vs. specialized, different techniques and devices,...) Backing (Cut away vs. tear away vs. solvy, when and what to use Digitizing (learn it yourself or shop it out?, how much to charge for vs. include in job price, who owns design -you or customer?,etc...) Stock Designs (Dakota vs. Okalahoma vs. Great Notions, full catalog vs. only what's necessary,etc...) Tools (like screwdrivers and Alan wrenches, metric vs. standard,...) Embroidery Machines (how many heads-needles, what size hoops, do I need a forklift to move {multi-head},conventional vs. new technology, new vs. refurbished,warranty,will this machine grow with my business, how many years will I have this machine before I upgrade to new again, and...just like cars - the more you buy in package now, the better price you get vs. buying more than you need or will ever use) Machine Lubrication (When & where to do,Grease vs. polymers vs. light oil vs. heavy oil...) Machine Service (what to do when you break down, we all have machine issues at some point. Even under warranty you could be down and out for several days and even a couple of weeks depending where you live, warranty vs. extended warranty, who will be the tech in your area? ) Business- especially as you grow (financing, accounting, advertising, customer relations, location, retail pricing, employees, salaries, etc...) Vendors (where will you purchase goods for resale and at what pricing structure) Training (Travel vs. In-house, Who and where will you learn from,...) Competition And of course(definitely not least), how to operate the machine you just purchased to get optimum results to pay for the darn thing! Try to find out who will be your trainer and contact them BEFORE YOU BUY to get an idea of their personality and experience. Ever had a professor in college you just couldn't stand or simply couldn't understand??? ISS is an excellent place to be. We attend once a year. Did the seminar thing one year - very beneficial but don't think the full seminar package is necessary every year. When at ISS, ask 3rd party vendors what machines and machine companies they have had experience with. But always consider the opinion along with the source. (I asked a guy at a hooping booth who he liked and he recommended company "x". As the conversation moved on, come to find out, he only recommended them because he had a negative experience with company "y".) Very important*** Ask your sales rep(s) to put you in touch with other companies in your area (but not too close-competition) who own similar machines they're trying to sell you and ask to visit them to see their machine(s) (and location- he he). We regularly offer up our place to do local demonstrations for would-be new customers. As long as you learn one thing new everyday, you'll be alright. Don't try to take it all in at the same time either. You might find yourself confused especially from one machine company to another. Best of luck to you! And if you're curious, we have been in this industry for three years and have three Amayas. Looks like we're buying one a year as we grow. I'm also an embroidery technician (Melco,Tajima,and Barudan) which means I get to meet a great number of embroidery shops in a four state area. Feel free to ask any questions and I'll do my best to offer up personal advice. Ed Orantes 504-258-6260 New Orleans, La. emservice@xxxxxxx Ed & Maralien Orantes E.M. Broidery 900 Terry Parkway, Ste. 200 Terrytown, La. 70131 504-EMBROID (504-362-7643) or 504-433-0099 office 504-433-0100 fax -----Original Message----- From: amayausers-bounce@xxxxxxxxxxxxx [mailto:amayausers-bounce@xxxxxxxxxxxxx]On Behalf Of David Sklar Sent: Tuesday, October 19, 2004 11:32 AM To: amayausers@xxxxxxxxxxxxx Subject: [amayausers] Re: About to Jump In! I want to thank everyone who responded to my request for information. No one had much that was negative to say about recent experiences. I am going to ISS to try to put it all together. If you have any strong thoughts about required or desired accessories that you find indispensable or even helpful, your insight will be appreciated as well. Thanks again. David Sklar Ballyhoo! Arlington VA 571-217-4940 ballyhoo_ds@xxxxxxxxxxxxx