[webproducers] Re: [webproducers]

Yes we are limiting ourselves by focussing on just electronic and  
digital and that's by design.
There's so much out there for broadcast and print and other type of  
producers and I think managing interactive digital/electronic is  
different enough that it warrants its own segment.  I think that there  
are many ways we can parse it but for our purposes I think it's based  
on the interaction of the users. I think print and broadcast is about  
audience not user and interactivity so I think it makes sense that we  
focus on the interactive producing part which is different than  
producing for audiences that just passively receive media.

I'd be interested in your thoughts on it.
--
Morry Galonoy
Founding Director
Web Producers Organization

http://www.WebProducers.org


On Apr 7, 2009, at 1:30 PM, David Shaw wrote:

> Interesting story Morry.  I hadn't heard that. That's a great  
> analogy for
> understanding.
> It does bring up an interesting question, are we limiting ourselves by
> focusing on Digital, aka the technology?  The essence of what we do,  
> based
> on your original vision (and previous email), is "our purpose has  
> always
> been to help those that are responsible for managing the process of
> developing interactive media."
> Just posing a question looking for other thoughts, not that I think  
> Digital
> is good or bad.  I'd really love to hear from others.
>
> David
>
> On Tue, Apr 7, 2009 at 9:25 AM, Morry Galonoy  
> <morry@xxxxxxxxxxxxxxxx>wrote:
>
>> Hi Tony,
>> Actually our to focus is on electronic or digital interactive media
>> not broadcast or print media there are many long established
>> communities and organizations for those folks.  Techinically we could
>> argue that many analog media forms are interactive but for our
>> purposes we focus on electronic/digital but if new forms emerge we
>> shouldn't limit ourselves just because today we only know of digital.
>>
>> I think it was Peter Drucker that was hired by GM as a consultant and
>> allegedly went into a board meeting and asked them what their  
>> business
>> was?  They were confused by the question but finally replied they  
>> were
>> in the auto business.  If I've got the story right Drucker told them
>> that it was that kind of thinking that would ruin the company.
>>
>> His idea was that the they were focussing on a technology not what
>> their true product was - transporting people and goods.   He
>> supposedly said that the once great railroad industry in the US  
>> didn't
>> realize that they were not in the train business that was just the
>> technology they used to move people and products  and if they
>> understood that they railroads could have adopted new technologies  
>> and
>> been a more diverse transport company.
>>
>> Even if Drucker wasn't the one who said this the concept resonates  
>> and
>> I think we see it in action at places like Google who have a mission
>> to "organize the worlds information and make it easily accessible"
>> they don't say anything about search or digital or the Web.
>>
>>
>>
>>
>> On Apr 7, 2009, at 6:46 AM, Tony Zeoli wrote:
>>
>>> Morry:
>>> Is it safe to say the purpose is to be inclusive of Producers of all
>>> media,
>>> whether that be interactive/digital media, broadcast media, print
>>> media or
>>> film (and anything else I left out)?
>>>
>>> - - - -
>>>
>>> Best regards,
>>>
>>> *Tony Zeoli, Founder*
>>> Netmix.com
>>>
>>> o: 914-864-0788
>>> m: 917 705 4700
>>>
>>> email <%22tonyzeoli@xxxxxxxxxx%22> | web <http://www.netmix.com> |
>>> blog<http://www.netmix.com>|
>>> LinkedIn <http://tinyurl.com/3vpoef> | Facebook <
>> http://tinyurl.com/2g3loy
>>>> |
>>> Twitter <%20http://tinyurl.com/3q6z8j>
>>> aim / msn: djtonyz | yahoo: anthonyzeoli | skype: tonyzeoli
>>>
>>>
>>> On Tue, Apr 7, 2009 at 1:26 AM, Morry Galonoy
>>> <morry@xxxxxxxxxxxxxxxx>wrote:
>>>
>>>> Sure thanks for asking.
>>>> When I first created the organization I considered using a broader
>>>> term to prevent limiting us to just web-based media but wound up
>>>> opting for WPO at the risk of limiting us in our early days. Our
>>>> simple and meager website addresses the fact that we are here to
>>>> support producers and project managers of interactive media  
>>>> including
>>>> web but it was never intended to just be about web.
>>>>
>>>> Additionally, our purpose has always been to help those that are
>>>> responsible for managing  the process of developing interactive
>>>> media.
>>>> There are plenty of communities and organizations that focus on the
>>>> other various roles and media including graphic design, broadcast
>>>> media, visual design, interaction/ia, usability, and various
>>>> technical
>>>> communities but when we started this group there were no groups
>>>> specific to producing/managing interactive media and still not too
>>>> many.
>>>>
>>>> We have been growing in terms of number of subscribers on our this
>>>> list and our Linked-In community and interest from third parties
>>>> interested in everything from recruiting our folks to sponsoring
>>>> events. Also, there's been a lot of interest lately in from
>>>> subscribers/members who want more resources and tools for the
>>>> community to connect and know about each other. The reason for the
>>>> name change is simply to more accurately reflect what has been  
>>>> sated
>>>> on our website for years which is:
>>>>
>>>>      "Web Producers Organization (WPO) is a professional
>>>> organization
>>>> created to support producers and project managers, of interactive  
>>>> and
>>>> web-based media."
>>>>
>>>> At one point we had considered using the term "digital" instead of
>>>> interactive or web but after considerable thought realized that,  
>>>> like
>>>> web,it's limiting because it relies on technology not qualities  
>>>> of a
>>>> technology (e.g. tv to broadcast) even though it's likely that
>>>> digital
>>>> technology will be the dominant form of interactive media for some
>>>> time it makes sense to me to focus on the what makes the
>>>> commonalities
>>>> in the mix of media that "interactive media producers" work/deal
>>>> with.
>>>>
>>>> I'm sorry for any confusion.
>>>>
>>>>
>>>> On Apr 7, 2009, at 12:28 AM, Florian Fangohr wrote:
>>>>
>>>>> Let me re-phrase:
>>>>> To me the voting process and reason lacked clarity. It read
>>>>> somewhere
>>>>> that the group was expanding/growing and needed a new name, but if
>>>>> was
>>>>> never quite clear to me where the expansion was, if the topic/ 
>>>>> format
>>>>> would change, or what problem the new name was supposed to solve.
>>>>> Then
>>>>> when it came to voting the old name was listed. I was midly
>>>>> confused.
>>>>>
>>>>> Do you mind filling the list in on what the thinking was?
>>>>>
>>>>> Thanks,
>>>>>
>>>>> FF
>>>>>
>>>>>
>>>>>
>>>>>
>>>>> -
>>>>> honest communications
>>>>> for a better tomorroh
>>>>>
>>>>> http://fangohr.com
>>>>>
>>>>> sent from ohphone
>>>>>
>>>>> On Apr 6, 2009, at 23:51, Morry Galonoy <morry@xxxxxxxxxxxxxxxx>
>>>>> wrote:
>>>>>
>>>>>> Thanks for your feedback. Sorry you weren't "inspired" by any of
>>>>>> the
>>>>>> names.
>>>>>> Actually this is good news as it shows you are very consistently
>>>>>> critical of any idea that is not your own.
>>>>>>
>>>>>> There was a rationale to the choices/options including showing  
>>>>>> the
>>>>>> same name.  We didn't want to solicit names as we would never
>>>>>> have a
>>>>>> consensus.
>>>>>>
>>>>>> Thanks.
>>>>>>
>>>>>> On Apr 6, 2009, at 11:28 PM, Florian Fangohr wrote:
>>>>>>
>>>>>>> Might also be interesting to solicit name suggestions. Imho, the
>>>>>>> selection of available names wasn't that inspiring... I voted  
>>>>>>> for
>>>>>>> the
>>>>>>> old one.
>>>>>>>
>>>>>>> Ps: if you set up a questionaire with the goal to change the
>>>>>>> former
>>>>>>> name, you might want to exclude it ;)
>>>>>>>
>>>>>>>
>>>>>>> -
>>>>>>> honest communications
>>>>>>> for a better tomorroh
>>>>>>>
>>>>>>> http://fangohr.com
>>>>>>>
>>>>>>> sent from ohphone
>>>>>>>
>>>>>>> On Apr 6, 2009, at 22:45, morry <morry@xxxxxxxxxxxxxxxx> wrote:
>>>>>>>
>>>>>>>> Oh no they only gave us 100 responses because we used the free
>>>>>>>> version, sorry I didn't realize.
>>>>>>>> --
>>>>>>>>
>>>>>>>> On Apr 6, 2009, at 10:15 PM, Joanna Bogumsky
>>>>>>>> <joannabogumsky@xxxxxxxxx> wrote:
>>>>>>>>
>>>>>>>>> Hi Morry,
>>>>>>>>> The survey isn't active, I get the following message:: "This
>>>>>>>>> survey
>>>>>>>>> is
>>>>>>>>> currently closed. Please contact the author of this survey for
>>>>>>>>> further
>>>>>>>>> assistance."
>>>>>>>>>
>>>>>>>>> Thanks
>>>>>>>>> Joanna
>>>>>>>>>
>>>>>>>>>
>>>>>>>>> On Mon, Apr 6, 2009 at 4:17 PM, Morry Galonoy
>>>>>>>>> <morry@xxxxxxxxxxxxxxxx>wrote:
>>>>>>>>>
>>>>>>>>>> WPO isn't just for web anymore... Help us pick a new name!
>>>>>>>>>>
>>>>>>>>>> http://tinyurl.com/d58alo
>>>>>>>>>>
>>>>>>>>>>
>>>>>>>>>> --
>>>>>>>>>> Morry Galonoy
>>>>>>>>>> Founding Director
>>>>>>>>>> Web Producers Organization
>>>>>>>>>>
>>>>>>>>>> http://www.WebProducers.org
>>>>>>>>>>
>>>>>>>>>>
>>>>>>>>>>
>>>>>>>>>> --
>>>>>>>>>>
>>>>>>>>>>
>>>>>>>>>>
>>>>>>>>>>
>>>>>>>>>> --
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>>>>>>>>>>
>>>>>>>>>>
>>>>>>>>>
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>
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