[webproducers] Re: html vs text

Most of the statistics I've found show that only a very small % of people
can't/don't accept HTML but even so the plan is to offer it in a way that
doesn't alienate anyone.  Also to deal with bandwidth some host suggest
hosting the images etc. on a server so when people get the e-mail it doesn't
hog up the mail server. Once the e-mail is in your e-mail client and you
open it then it downloads the stuff.  We're not sure what we're doing yet
but we know the size is only 3k so it shouldn't be too much of a problem.

The big thing for me is to find acutal statistics that indicate how much
more successful html is over text like is it 10%, 50%, 80%?  If it's not
that much better than maybe we should just go text and have a link to the
website with more info.
----- Original Message -----
From: "Scott Spence" <scott@xxxxxxxxxx>
To: <webproducers@xxxxxxxxxxxxx>
Sent: Tuesday, December 31, 2002 12:27 PM
Subject: [webproducers] Re: html vs text


>
> A service that can do this is black magic - No software can determine if a
> person is going to use an email application that can read HTML (or even
> determine the preference of the individual)!
>
> Ask - your customers will appreciate the interaction!
>
> Scott
>
>  On Tue, 31 Dec 2002, Christie Mason wrote:
>
> >
> > If you're using a service that can do that, great.  But, what if you're
not
> > using a service?
> >
> > Christie Mason
> >
> > ----- Original Message -----
> > From: "Barney Lehrer" <webmaster@xxxxxxxx>
> > To: "Christie Mason" <webproducers@xxxxxxxxxxxxx>
> > Sent: Tuesday, December 31, 2002 11:08 AM
> > Subject: [webproducers] Re: html vs text
> >
> >
> >
> > Most of the newsletter services deliver newsletters in a format that
> > recognizes whether the recipient's client software reads HTML. If
> > not, a text version is delivered.
> >
> >
> >
> > Tuesday, December 31, 2002, 11:25:28 AM, you wrote:
> >
> >
> > > I know there are some companies and educational organizations that do
not
> > > accept HTML emails because of the increased risks of viruses and to
reduce
> > > the amount of storage/bandwidth needed.
> >
> > > HTML emails appear to be more successful in increasing click through
> > because
> > > of their graphic nature (picture's worth a thousand words).
> >
> > > My recommendation would be to offer the people who sign up a choice
> > (choice
> > > is a good thing) about the newsletter format.
> >
> > > Christie Mason
> >
> > > ----- Original Message -----
> > > From: "m o r r y" <morry@xxxxxxxxxxxxxxxx>
> > > To: <webproducers@xxxxxxxxxxxxx>
> > > Sent: Monday, December 30, 2002 9:39 PM
> > > Subject: [webproducers] html vs text
> >
> >
> >
> > > Got a question, I keep reading that HTML newsletters and e-amils are
more
> > > successful than text e-mails but I can't find any hard data or sources
for
> > > this info.
> >
> > > Don't worry it's not a spam thing it's for a friend who has a
financial
> > > company and insurance business and his customers signup for periodic
> > product
> > > updates and news from him.
> >
> > > Has anyone seen any info on this?
> >
> > > Thanks,
> >
> > > Morry
> >
> > >
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