[webproducers] Re: Rate per hour

Take your "salary" e.g., $200,000/yr and make it your hourly rate, e.g.,
$200/hr.  Another way is to divide your salary into reasonable billable
hours -- agencies typically bill out 1200-1600 hours a year.  Some say that
if you are running your own business, you only have a 1/3 of your time
available for billable hours, but entrepreneurs work 50-60 hours a week.
1/3 billable, 1/3 sales, 1/3 administrative.  So, divide your salary by 1/3
the total number of hours you can work in a year.  If you are not working
from home, add your office overhead into the salary for a revenue number.
Similarly, if you are incorporated, make a revenue number, and do the math
above.  You can also cushion your results with a profit of 10-20% as long as
the number is still feasible in the marketplace.

Darren Ernest | www.BeUnderstood.com
(212) 844-4090


----- Original Message ----- 
From: "Todd R.Warfel" <lists@xxxxxxxx>
To: <webproducers@xxxxxxxxxxxxx>
Sent: Wednesday, January 21, 2004 12:15 PM
Subject: [webproducers] Re: Rate per hour


> Depends on what you're worth. We see ranges from USD $40 - 350/hr.
> Typically, the range is USD $50 - 175/hr.
> You should charge what your worth, what the market supports, and what
> your clients are willing to pay. Take a look at AIGA and Aquent for pay
> rate samples. Aquent.com has a great PDF document that helps you set
> your pay scale based on experience and type of work.
>
> On Jan 21, 2004, at 12:05 PM, <gcarpino@xxxxxxxxxx> wrote:
>
> > Hi guys/girls,
> >
> > Just a quick question. I've been in advertising/marketing for about 9
> > years. The last five years in the online space as a content manager
> > and producer (web dev/online marketing). Thinking about going
> > freelance. What type of rate should I charge ?
> >
> > Let me know if you need more info.
> >
> > Thanks in advance
> >
> > P.S I live in Toronto
>
> Cheers!
>
> Todd R. Warfel
> User Experience Architect
> MessageFirst | making products easier to use
> --------------------------------------
> Contact Info
> voice: (607) 339-9640
> email: twarfel@xxxxxxxxxxxxxxxx
> web: www.messagefirst.com
> aim: twarfel@xxxxxxx
> --------------------------------------
> In theory, theory and practice are the same.
> In practice, they are not.
>
>
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