[webproducers] Re: Question for all

  • From: "Darren Himebrook" <darren.himebrook@xxxxxxxxx>
  • To: webproducers@xxxxxxxxxxxxx
  • Date: Fri, 4 Apr 2008 10:48:41 -0400

For the first part, bit of a rehtorical question right ;)
In advertising everything changes at the last minute but if you've done a
good job planning and documenting a project is much easier to handle those
kinds on crazy requests that come in.

Both of those agencies have taken a new tact, they're doing more and better
documentation and its starting to show in their work, more solid, and not
that its seen on the outside but more on time deliveries. Its been long
running implementation at both and they're still trying to get better but
made a world of difference for producers. As for all the proper time, its
still advertising... though when it comes to their larger .com endeavors
they're being provided proper planning and prep time more often than they
would have been a couple of years ago.

As both of those agencies move toward more application development they're
trying to develop that process properly, and I think they're on good track
to do that with the teams their putting together and how they function
within the agency.





On Fri, Apr 4, 2008 at 10:34 AM, Paul Seward <paul.seward@xxxxxxxxxxxxxxxx>
wrote:

> Darren,
> Thank you for your feedback. Another question:
>
> "I like to do as much documentation as possible, but some projects because
> of timing or lack of clarity at the start end up being light on the
> documentation, a usual problem with advertising, always needs to be done
> yesterday..."
>
>
>
> Do you feel that a project could have been better executed if time was
> provided for proper planning and documentation? Are the agencies that you
> previously worked for becoming better at providing ample time for proper
> planning and documentation?
>
>
>
>
>
>
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-- 
darren.himebrook@xxxxxxxxx
m786.348.8751




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