[Apologies for any cross posting.] UIE Book Club: Designing the Obvious, Second Edition by Robert Hoekman Jr. Tuesday, February 1 - 3pm ET / 2pm CT / 1pm MT / Noon PT Join me in February, as I kick off the 2011 UX Book Club with the talented and funny Robert Hoekman, Jr. The 2nd edition of Designing the Obvious just showed up in my mailbox and, wow, I’m excited. The first edition was a great book -- so great that I kept lending my copy out and not getting back. I think I bought 5 of them. Robert’s first edition hit on critical topics for creating great designs. In the second edition, Robert’s expanded the principles and examples to help you with today’s design problems. I’m can’t wait to read this edition and talk with Robert about it. Please join me on February 1 with your thoughts and questions on the second edition of his classic. How does this work? Step #1: Reserve your spot for the UIE Book Club (it’s free!): http://uiebookclub0211.eventbrite.com/ Step #2: Get a copy of Robert’s Designing the Obvious (Get your copy today at Amazon.com: http://j.mp/gBGdhQ ) Step #3: Read the book. Write down your questions. Step #4: Join us on February 1 at http://5by5.tv/ Step #5: Ask Robert your questions. Thanks to the good folks at Aquent for helping us make all this happen: http://aquent.us/ Sign up for the UIE Book Club: http://uiebookclub0211.eventbrite.com/ We’ll keep you posted with the details you’ll need as the event gets closer. Jared Jared M. Spool User Interface Engineering 510 Turnpike St., Suite 102, North Andover, MA 01845 e: jspool@xxxxxxx p: +1 978 327 5561 http://uie.com Blog: http://uie.com/brainsparks Twitter: @jmspool--= Too much e-mail? Manage your subscription at at http://webproducers.org/?page_id=9 Web Producers Job Board http://jobs.webproducers.org Join us on LinkedIn http://www.linkedin.com/groups?gid=3877&trk=hb_side_g Messages are archived in our publicly accessible web archive. Trim your posts and delete personal information if you do not want them in the public web archive.