[rollei_list] Re: The End of Kodachrome
- From: "Richard Knoppow" <dickburk@xxxxxxxxxxxxx>
- To: <rollei_list@xxxxxxxxxxxxx>
- Date: Mon, 22 Jun 2009 22:27:51 -0700
While discontinuing Kodachrome based on lack of sales
may make sense from a business standpoint I rather wonder if
sales would have been better if Kodak hadn't been trying to
kill off Kodachrome for a dozen years. The first step was
eliminating processing for sizes other than 35mm and making
even that hard to obtain. Why buy a film that is difficult
to get processed when you can use another film which is
processed by every corner store.
I am not sure why Kodak decided to eliminate this
product. One long standing suggestion is that the processing
required substances which were difficult to control from an
environmental protection standpoint. If this is true it may
have made the operation of processing machines excessively
expensive. Since all the film is made on one line in one
factory control on the manufacturing side should have been
easier.
Kodak began eliminating Kodachrome formats and
processing very early on. Up until the announcement of
Ektachrome, c.1946, Kodak made Kodakchrome in sheet sizes up
to 11x14. All those went as soon as Ektachrome came on the
market. OTOH, Kodak did not offer Kodachrome in roll film
sizes until fairly recent times. Otherwise it was made in
35mm for still cameras and in 8mm and 16mm for motion
picture cameras.
Well, its gone and nothing will bring it back. It was a
bit of a tour-de-force when first made. While Agfa beat
Kodak to the punch in having an incorporated coupler color
film it was never anywhere as good as Kodachrome.
--
Richard Knoppow
Los Angeles, CA, USA
dickburk@xxxxxxxxxxxxx
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