[rollei_list] Re: OT: Kodak Film Formats

  • From: David Sadowski <dsadowski@xxxxxxxxx>
  • To: rollei_list@xxxxxxxxxxxxx
  • Date: Sun, 18 Jul 2010 18:13:55 -0500

In 1963, prior to the introduction of 126, 127 was the most popular
film format, period.  But once Kodak introduced the Instamatics,
people stopped buying 127 format cameras.

Yes, Kodak continued making 127 film for many years after that
(Ektachrome was discontinued around 1984) but that is only because
there were millions of these cameras already in circulation- but very
few were sold after 1963.

The main difference between 126 and 127 is, of course, the film
loading method being much easier and simplified in the newer format.
Both were generally square format.

35mm was not a primary amateur format in 1963.  Most people shot very
few pictures and if you had a 36 exposure roll in the family camera,
you were likely to see pictures for more than one Christmas when
developed.

After the demise of 127, there were no more such traditional roll
films aimed at amateurs.  The Instamatics killed it.
---
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