I saw Iron Man 2 over the weekend, and was surprised to see Larry Ellison in a brief shot in the movie- he was identified as "Hey, its Larry Ellison, the Oracle of Oracle" at a defense industry trade show. That said, I cannot figure out why he was there other than a shameless plug / product placement effort. Larry King from CNN also got the same treatment...perhaps it was a "famous Larry's" bit..... A little more info- http://www.mercurynews.com/top-stories/ci_15036442