[opendtv] Yorkshire TV expertise to help bring digital system to Brazil

Interesting, but no specifics.

Bert

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Yorkshire TV expertise to help bring digital system to Brazil

Colin Holland
(09/30/2005 10:15 AM EDT)
URL: http://www.eetimes.com/showArticle.jhtml?articleID=3D171202146

LONDON - A Yorkshire research centre has won a contract
as specialist consultants on a multi-billion dollar
project to roll out interactive digital television across
Brazil. The team at the newly created Wireless
Technologies Centre of Industrial Collaboration (CIC)
based at the University of Leeds will bring their
expertise in digital TV broadcasting and satellite
communications to the project, ensuring that viewers in
the remotest areas of the country can benefit from
interactive television as much as those in the big cities
of Rio de Janeiro or Sao Paolo.

Professor Garik Markarian is leading the research group
working on the project. Director of the Institute of
Integrated Information Systems at the University of Leeds
and an internationally renowned expert in communications
technology, he was one of the original team, which
created the European standard for digital television.

Professor Markarian, said, "Any country looking to bring
in digital television can choose from the two standards
which already exist, the US and European. But rather than
choose one standard over another, the Brazilian
government has decided to take the best of both and
include recent technological advances to create a
completely new standard of their own."

"Our involvement in the project means some of the latest
innovations which we've developed are likely to be
incorporated into the new standard. We're already working
with UK industrial partners on creating the products to
deliver these technologies, such as specialist components
for televisions, transmission towers or set-top boxes. If
the technology forms part of the new Brazilian standard,
it will open a huge market for these products, which is a
great opportunity for UK and Yorkshire companies working
in this field."

Brazil is bringing together experts from 20 of their own
universities and major IT companies from the US and
Europe to work on the project. Just two independent
research teams will act as consultants to the project,
one from the US and, from Europe, the Yorkshire-based
Wireless Technologies CIC.

Brazil is the first country in Latin America to make the
move to digital television and other countries in the
region may follow suit and adopt the new standard,
making the potential market even bigger.

The Wireless Technologies CIC was launched in July this
year bringing together researchers from the Universities
of Leeds and Bradford. It is one of 14 centres set up by
Yorkshire Forward and part-funded by the European Union
to help businesses exploit world-class research carried
out by Yorkshire and Humber's universities.

All material on this site Copyright 2005 CMP Media LLC.
All rights reserved.

 
 
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