[opendtv] Re: White paper from CEA

Commercial audio pays their salary and the last spot sold in a quarter
probably goes directly to their bonus.  Engineers care most about quality;
GMs care most about sales.

John Willkie

> -----Original Message-----
> From: opendtv-bounce@xxxxxxxxxxxxx [mailto:opendtv-bounce@xxxxxxxxxxxxx]
> On Behalf Of Tony Neece
> Sent: Monday, October 31, 2005 9:56 AM
> To: opendtv@xxxxxxxxxxxxx
> Subject: [opendtv] Re: White paper from CEA
> 
> Oh I forgot to say.  I have met several GMs.  What I was referring to is,
> since they supposedly have the ultimate authority at a station, if they
> watched very much and got as annoyed as I do about commercial audio so
> cleverly processed as to waken the dead, even if the VU meter or even
> light-line peak meters do not hit near the red zone, they might ask the
> advertisers if it is really a good idea to rankle their intended targets.
> Fearing to tickle the hand that feeds them, they might at least tell the
> finance guru to loosen up a bit when engineering asks for funds for
> countermeasures.
> Also they might suggest to producers that, even on shows targeted to
> youth,
> it might be nice if the background rock music didn't obliterate the
> dialog.
> 
> Regards,
> Tony
> 
> 
> 
> 
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