[opendtv] Sony 'Bravia' LCD HDTVs

      Sony Redefining Television Again With Introduction of 'Bravia'
      LCD HDTVs
      - Aug 22, 2005 01:17 PM (PR Newswire)

NEW YORK, Aug. 22 /PRNewswire/ -- Sony Electronics today introduced a new
sub-brand for its line of high-definition LCD TVs with an unveiling of a right
field sign at Yankee Stadium before the New York Yankees -- Toronto Blue Jays
game.


From this point forward, Sony high-definition flat-panel LCD TVs in North
America will carry the BRAVIA logo.  The first models to carry this new
sub-brand will be five LCD TVs ranging in screen sizes from 26- to 40-inches.


The 2005 sponsorship arrangement with the Yankees also includes
designating Sony as the official LCD TV of the team.


BRAVIA, short for "Best Resolution Audio Video Integrated Architecture,"
is affixed to Sony's latest LCD flat-panel product line, including soon to be
announced models.


The designation also highlights Sony's pedigree in overall picture
performance and quality.

...

      - http://finance.lycos.com/home/news/story.asp?story=51304492

 
 
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