[opendtv] Re: PR: Entropic to Detail 270Mbps Home Networking OverCoax at Communications Design Conference

Craig,

Now I'm getting innundated. But a quick question, why does every line end with 
a =20?

Jim

-----Original Message-----
From: Craig Birkmaier <craig@xxxxxxxxx>
Sent: Mar 31, 2004 10:25 AM
To: OpenDTV Mail List <opendtv@xxxxxxxxxxxxx>
Subject: [opendtv] PR: Entropic to Detail 270Mbps Home Networking Over Coax at 
Communications Design Conference

Entropic to Detail 270Mbps Home Networking Over=20
Coax at Communications Design Conference=20
Wednesday, March 31

March 31, 2004 12:00am
Source: Business Wire

  Business Wire: Communications Design Conference=20
2004 SAN DIEGO--(BUSINESS WIRE)--March 30,=20
2004--Chip startup Entropic Communications will=20
present the first public details of a=20
revolutionary home networking technology at this=20
week's Communications Design Conference in San=20
=46rancisco.

  Entropic's vice president of marketing, Michael=20
Librizzi, will present "In-Home Coaxial Cable:=20
The Backbone of the Digital Home" on Wednesday,=20
March 31 at 2pm, during session CDC-P726 that=20
deals with issues surrounding broadband network=20
access. Additional session details are available=20
online:=20
http://www.esconline.com/electronicaUSA/tech_conf/cdc/wednesday.htm.

  "We are offering conference attendees an=20
unprecedented level of detail on Entropic's=20
c.LINK-270 chipset," Librizzi said. "This=20
presentation convincingly makes the case for a=20
revolutionary networking solution for today's=20
digital home in which video, data, and multimedia=20
can be readily and seamlessly shared over the=20
existing coax infrastructure."

  Already installed in virtually all American=20
homes, coax cable is ideally suited for=20
high-speed networking thanks to its reliability,=20
resistance to interference, and high capacity.=20
Prior to the development of Entropic's c.LINK-270=20
however, it lacked the ability to handle two-way=20
communications for room-to-room traffic.

  Enabling true coax networking requires=20
traversing splitters from output to output,=20
something they were specifically designed not to=20
do. Entropic's c.LINK waveform, however, jumps=20
splitters from output to output, and peacefully=20
co-exists with all the content (cable, satellite,=20
etc.) currently on the coax. Therefore,=20
networking with c.LINK-equipped devices over coax=20
means no new wiring or hardware is needed, and it=20
can be installed by the average homeowner with=20
plug-and-play simplicity.

  c.LINK Technology

  Entropic's c.LINK-270 chipset, shipping in=20
volume Q4 2004, provides the industry's most=20
cost-effective method for networking video and=20
data in the home, and can be built into a variety=20
of consumer electronics -- STBs, TVs, PCs, and=20
DVRs. c.LINK-270 delivers a maximum data rate of=20
270Mbps, capable of streaming multiple=20
simultaneous HDTV and SD videos with no loss of=20
picture quality.

  c.LINK-270 consists of two ICs: an RF front-end,=20
and baseband controller with an embedded Media=20
Access Controller (MAC). c.LINK technology=20
supports three protocols over the same coax wire:=20
Ethernet, MPEG Transport Stream, and IEEE-1394. A=20
c.LINK-enabled home network supports up to 10=20
simultaneous channels, each of which has a data=20
capacity of up to 270Mbps for multiple=20
simultaneous HD/SD MPEG Transport Streams and=20
Ethernet packets. For security, c.LINK packets=20
are DES encrypted.

  Entropic is a founding member of the Multimedia=20
Over Coax Alliance (MoCA), formed to standardize=20
technologies for linking consumer entertainment=20
devices such as TVs, digital settop boxes,=20
digital video recorders, DVDs, digital VHSs,=20
CD/MP3 players, and PCs seamlessly throughout the=20
home using its existing coax cabling. Other=20
members include Cisco Systems, Comcast, EchoStar,=20
Matsushita Electric (Panasonic), Motorola,=20
RadioShack Corporation, and Toshiba. For more=20
information: www.mocalliance.com.

  About Entropic Communications

  Entropic Communications is a privately held=20
fabless semiconductor company based in San Diego,=20
Calif. Entropic's products hold the promise to=20
fundamentally change the way video and other=20
broadband multimedia are used in homes. Since its=20
founding in 2001, Entropic has raised $46 million=20
from leading venture and strategic investors,=20
including CMEA, Mission Ventures, Redpoint,=20
Cisco, Comcast, Intel, Motorola, Panasonic, and=20
Time Warner. For more information:=20
www.entropic-communications.com.

CONTACT: lochpr Jim Lochmiller, 541-535-7036 or=20
541-821-3438 (cell) lochpr@xxxxxxxxx KEYWORD:=20
CALIFORNIA INDUSTRY KEYWORD: TELECOMMUNICATIONS=20
NETWORKING HARDWARE SOFTWARE=20
COMPUTERS/ELECTRONICS PRODUCT TRADESHOW EDA=20
SOURCE: Entropic Communications Customize your=20
Business Wire news & multimedia to match your=20
needs. Get breaking news from companies and=20
organizations worldwide. Logon for FREE today at=20
www.BusinessWire.com. .end (paragraph)<<Business=20
Wire -- 03/30/04>>

<< Copyright =A92004 Business Wire >>

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