[opendtv] Now Comcast is moving to TV anytime, anywhere...

  • From: Craig Birkmaier <craig@xxxxxxxxx>
  • To: OpenDTV Mail List <opendtv@xxxxxxxxxxxxx>
  • Date: Wed, 16 Dec 2009 08:26:33 -0500

http://www.nytimes.com/2009/12/16/business/media/16comcast.html?th&emc=th

Comcast Introduces a Streaming TV Service

By BRIAN STELTER
Published: December 16, 2009
Comcast, the nation's largest cable operator, said Tuesday that its customers could now watch thousands of television episodes online that were previously unavailable. It said the new service, "Fancast Xfinity TV," was a major step toward what it calls "anytime, anywhere media."

With a growing number of people bypassing their cable subscriptions and watching movies and television online, Comcast and other operators have scrambled to set up streaming video sites. Their goal is to ensure that people stay connected to cable programming, even if they watch the programs on their computers. The cable industry initiative is often called "TV Everywhere."

Comcast is the first major cable operator to introduce its streaming site. Initially the service will be available to customers who pay Comcast for both broadband Internet and digital cable. Comcast customers will log in to the Xfinity service via Comcast.net or Fancast.com and will have to install a program before using the service for the first time. The sites rely on an authentication system to block nonsubscribers.

Because Xfinity is available only to Comcast cable subscribers, the service will include premium shows that aren't on Hulu, the leading Web site for free TV viewing. Comcast's partners in the service include A&E, AMC, Discovery Channel, History, TLC and TNT - cable channels that have been generally reluctant to place their shows online for fear of cannibalizing their traditional audience.

"There's an astounding amount of content that has not been online before," said Tom Blaxland, a senior director of product for Comcast Interactive Media.

The authentication system will also determine which channels each subscriber has access to. Subscribers to HBO, for instance, will be able to use the service to watch every episode of "The Sopranos" and the most recent season of "Curb Your Enthusiasm."

Comcast has been testing the service since last summer. "The feedback from the beta customers has been great - actually, it has been fabulous," said Amy Banse, the president of Comcast Interactive Media.

Comcast's service does not yet have a content deal with NBC Universal, the media company that it is acquiring. But the site does include the NBC shows that are available on Hulu.


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