[opendtv] News: Time Warner Announces Split From AOL
- From: Craig Birkmaier <craig@xxxxxxxxx>
- To: OpenDTV Mail List <opendtv@xxxxxxxxxxxxx>
- Date: Fri, 29 May 2009 07:45:05 -0400
History will take note of the cultural wars that took place in TW/AOL
after Steve Case bought Time Warner. Rather than becoming the
marriage of web and content that Steve imagined, Time Warner led the
anit-web backlash among the big media...
Now both companies are struggling.
Regards
Craig
http://www.broadcastingcable.com/article/277178-Time_Warner_Announces_Split_From_AOL.php?nid=2228&source=title&rid=5250536
Time Warner Announces Split From AOL
Chairman and CEO Jeff Bewkes says the company will focus on growing
content business
By Claire Atkinson -- Broadcasting & Cable, 5/28/2009 7:18:14 AM MT
Welcome to Web 3.0. Time Warner confirmed this morning it is
separating from its laggard Web unit AOL. The company said in a
statement that the board had authorized a complete legal and
structural separation from the business.
AOL's $182 billion purchase of Time Warner back in January 2001 was
been widely viewed as one of the worst in corporate history, though
in recent years Time Warner has worked hard to find a partner help
maximize the value of the asset. The recession ended that process as
online advertising revenue cratered at the firm.
AOL, still a major global force on the Web with 107 million domestic
unique visitors, recently appointed Google's head advertising
executive, Tim Armstrong, as CEO after Randy Falco's exit.
Time Warner chairman and CEO Jeff Bewkes said, "We believe that a
separation will be the best outcome for both Time Warner and AOL. The
separation will be another critical step in the reshaping of Time
Warner that we started at the beginning of last year, enabling us to
focus to an even greater degree on our core content businesses."
Bewkes said the separation would enable Time Warner greater
operational and strategic flexibility.
"This will be a great opportunity for AOL, our employees and our
partners," Armstrong said in the statement this morning. "We play in
a very competitive landscape and will be using our new status to
retain and attract top talent."
Time Warner owns 95% of the company, while Google holds the remaining
5%. Time Warner is expected to purchase Google's stake in the third
quarter this year.
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