[opendtv] News: Macintosh and iPod Drive Apple
- From: Craig Birkmaier <craig@xxxxxxxxx>
- To: OpenDTV Mail List <opendtv@xxxxxxxxxxxxx>
- Date: Thu, 26 Apr 2007 08:52:25 -0400
This better than expected results for Apple's third quarter come as
no surprise considering what was evident on the floor at NAB. Macs
now dominate the show, even in applications that were once the domain
of PCs. After seven years I'm finally getting a new notebook - the
fact that it can run Windows native is a significant plus!
And Apple announced a new accounting scheme will be used for the
iPhone and Apple TV. They call it a "subscription basis," but what it
amounts to is that they expect these products to generate ongoing
revenues for 24 months after their sale. I think Kon (and most
analysts) have a rather narrow view of what Apple is planning for
Apple TV. As with the iPOD, the first generation product is rather
limited - I would not judge it on the basis of what it can do today.
Regards
Craig
http://www.nytimes.com/2007/04/26/technology/26apple-web.html?ex=1335240000&en=e5bbc56d11a1d5eb&ei=5088&partner=rssnyt&emc=rss
Macintosh and iPod Drive Apple
By LAURIE J. FLYNN
Published: April 26, 2007
SAN FRANCISCO, April 25 - Apple Inc. surpassed even the most
optimistic forecasts for its usually tepid second quarter, delivering
an 88 percent increase in profit on strong sales of Macintosh
computers and iPod music players.
The company said on Wednesday that its profit rose to $770 million
from $410 million in the comparable quarter last year. Apple sold 1.5
million Macs in the quarter, a record for the company.
In an interview, Steven P. Jobs, Apple's chief executive, called the
quarter a "blowout," and noted that the strong sales and market share
gains came even though the company had not made any major upgrades to
its lines of portable and desktop computers.
"The Mac is clearly gaining market share, with sales growing 36
percent - more than three times the industry growth rate," Mr. Jobs
said. Overall personal computer sales increased only about 11 percent
during the quarter, according to the market researcher IDC.
Apple's strength was particularly notable in that it came during the
quarter in which Microsoft finally released the long-awaited Vista
version of its Windows operating system, an event that the PC
industry was counting on to spur a wave of computer upgrades.
Mr. Jobs noted that Dell had recently returned an earlier version of
Windows to its product line, which he said was an indication that
demand for Vista had not been overwhelming.
Apple reported revenue of $5.26 billion, an increase of more than 20
percent over the $4.36 billion in the same period last year.
Per-share profit increased to 87 cents from 47 cents.
On average, analysts were expecting earnings of 64 cents a share on
sales of $5.17 billion for the quarter, according to a survey by
Thomson Financial.
Apple executives said the company benefited from lower component
costs, as well as surging demand for notebook computers. Of Apple's
total computer sales, 59 percent were notebooks.
The earnings report sent shares of Apple up more than 7 percent to
$102.44 in after-hours trading on Wednesday, topping the $100 mark
for the first time. The shares rose $2.11 to close at $95.35 in the
regular trading session.
It was Apple's profitability during the quarter that most impressed
Wall Street analysts. Its gross profit margin reached 35.1 percent,
up from 29.8 percent in the year-ago quarter. Company executives said
it was the company's most profitable second quarter ever. Sales
typically slow in the second quarter as it comes between the holidays
and buying for school in the fall.
"They're defying the laws of gravity when it comes to profitability,"
said Eugene A. Munster, an analyst at Piper Jaffray.
Peter Oppenheimer, Apple's chief finance officer, told analysts +that
he expected gross margins to decline during the third quarter, to
about 32 percent. Apple tends to sell lower margin computers to
school districts in the third quarter, and component prices are also
expected to be higher, he said.
In the third quarter the company expects revenue to climb to about
$5.1 billion and earnings to reach about 66 cents a share, slightly
lower than analysts' forecasts.
Mr. Munster said the appeal of the Macintosh was clearly expanding
beyond its traditional niche. "There's a global shift in how people
see personal computers - for entertainment, creativity and good
looks," Mr. Munster said. "Apple has found that sweet spot, and with
almost no competition."
Apple said Mac sales accounted for 56 percent of revenue during the
second quarter, with music-related products, including iPods and
iTunes sales accounting for the other 44 percent.
Apple sold 10.5 million iPods during the quarter. Earlier this month
the company said it had sold a total of 100 million iPods.
Apple had earlier said it was delaying the release of the next
version of its Mac operating system, called Leopard, because it
needed to divert resources to its iPhone project. The iPhone is
scheduled to ship in late June, through an agreement with Cingular,
and cost between $500 and $600. Mr. Oppenheimer said that because
Apple planned to deliver periodic software enhancements to the
iPhone, accounting rules would require it to book deferred revenue
and costs and amortize both over a two-year period.
----------------------------------------------------------------------
You can UNSUBSCRIBE from the OpenDTV list in two ways:
- Using the UNSUBSCRIBE command in your user configuration settings at FreeLists.org
- By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word
unsubscribe in the subject line.
Other related posts: