NBC Olympics and AT&T Wireless Partner to Create First-Ever U.S. Wireless Olympic Games Promotion - Aug 9, 2004 09:01 AM (PR Newswire) Companies unveil most comprehensive wireless program in U.S. Olympic history NEW YORK and REDMOND, Wash., Aug. 9 /PRNewswire-FirstCall/ -- NBC Olympics and AT&T Wireless (NYSE:AWE), a U.S. Olympic Team sponsor, today announced that they will offer customers the most extensive collection of Olympic Games content ever available on mobile devices in the United States. This comprehensive wireless program will include on-air text message polling, video highlight clips, mobile access to television listings and results, alerts, trivia, an exclusive sweepstakes, and more. A number of elements from the NBC-AT&T Olympics wireless program are available now, including highlights from NBC's coverage of the U.S. Olympic Team Trials, NBC promotional clips, weekly Olympic trivia, and a sweepstakes offering the chance to win $25,000 in gold. The features and content of the program will expand this week and throughout the duration of the Games. In addition to its program with NBC, and in response to the growing demand for its wireless data services, AT&T Wireless has introduced two Olympic- themed bundled service offerings which combine some of the company's most popular data services along with voice calling minutes. ... - http://finance.lycos.com/home/news/story.asp?story=42983621 ---------------------------------------------------------------------- You can UNSUBSCRIBE from the OpenDTV list in two ways: - Using the UNSUBSCRIBE command in your user configuration settings at FreeLists.org - By sending a message to: opendtv-request@xxxxxxxxxxxxx with the word unsubscribe in the subject line.