[opendtv] Re: Mobile DTV test

Thats not correct at all. Maybe for video distribution, but we're not 
talking about video distribution here.

Most of these 'consumer delivery' oriented companies (names 
unmentioned) have had some form of valid content. Their mistake has 
always been to choose content (not run of the mill either, most I've 
worked on have managed to get some big names in their respective 
content fields) that anyone could just as easily get with a DSL or 
cable connection (streaming video, games, coupons, distance learning, 
movie trailers, website caches, newspapers, etc. - all the things 
you're trying to push in your distribution model). And except for the 
case of actual video content (which is not in your equation) - all of 
this is easy to come by in some shape or another.

As for distribution networks - Cyberstar, iBlast, etc ... these all had 
pretty solid distribution networks.

As for devices out there right now - I don't see anyone buying those 
MSN weather watches. The only type of data distribution that is working 
with success is instant messaging and ringtones - and both of these are 
a social experience -- which is exactly what makes them wired, and 
stuff like coupons, shopping lists, and newspaper downloads tired.

.. I still see some people pushing coupons and website caching 
(the 'we'll send you the top 100' nebulous nonsense variation) though. 
Sigh.

Cheers
Kon

> At 1:03 PM -0400 4/17/04, Kon wrote:
> >Tell me, what are we going to deliver? In the last 8 years no-one has
> >been able to pick a business model for content that works. Its no
> >coincidence that nearly every consumer service via data delivery has
> >failed (admittedly some of the places have had more money than sense 
or
> >the token clown to mess things up, but..). And the places that are
> >doing b2b and have succeeded already have a satellite or internet-
based
> >network in place - no switching to DTV there (no need).
> 
> To be more accurate, nobody has been able to bypass the gatekeepers 
> of content and distribution. There is no way to create the new 
> businesses that I have described, because the people who control the 
> most valuable content and the most pervasive distribution networks do 
> not want these new businesses to upset the status quo.

 
 
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