[opendtv] Re: Fw: Re: Post on alt.tv.tech.hdtv of interest today
- From: "John Willkie" <JohnWillkie@xxxxxxxxxx>
- To: <opendtv@xxxxxxxxxxxxx>
- Date: Fri, 15 Apr 2005 16:40:16 -0700
8-vsb transmitters send out 8.7 g/bytes of packets per hour, with (by my
readings) somewhere between 2 and 20% null packets. There's an awful lot of
efficiency to benefit from.
John Willkie
----- Original Message -----
From: "Craig Birkmaier" <craig@xxxxxxxxx>
To: <opendtv@xxxxxxxxxxxxx>
Sent: Thursday, April 14, 2005 8:47 PM
Subject: [opendtv] Re: Fw: Re: Post on alt.tv.tech.hdtv of interest today
> At 9:46 AM -0400 4/14/05, John Golitsis wrote:
> >Even 40-50 channels won't do it when there's no possibility of getting
> >more. As soon as you want one channel that isn't offered in the
> >package, you can dump terrestrial altogether because those same
> >channels will be on cable.
>
> Two things:
>
> 1. You are not limited in the amount of content that can be
> delivered. You are only limited in the number of channels that can be
> delivered in real time. The multiplier effect of downloading to cache
> is the great equalizer. You may be able to fill up 40 channels with
> decent content during prime time, but not 24/7.
>
> 2, Your not going to take back 100% market share. At best ,
> broadcasters may be able to get 30-40% of homes; to be economically
> viable as a multi-channel competitor, 30% would be fantastic.
>
> There will be all kinds of reasons why people will continue to
> subscribe to cable and DBS. Based on current cable/DBS stats, less
> than 1/3 of the audience subscribes to premium services. That means
> that 2/3s could find a broadcast multi-channel alternative
> interesting. If digital broadcasters get half of those homes, they
> have > 30% market share.
>
> Regards
> Craig
>
>
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