[opendtv] Re: DTT tuner design

  • From: "Dale Kelly" <dalekelly@xxxxxxxxxxx>
  • To: <opendtv@xxxxxxxxxxxxx>
  • Date: Wed, 04 Jul 2007 14:10:27 -0700

IMO Bert pretty much has it right.

> -----Original Message-----
> From: opendtv-bounce@xxxxxxxxxxxxx
> [mailto:opendtv-bounce@xxxxxxxxxxxxx]On Behalf Of Albert Manfredi
> Sent: Wednesday, July 04, 2007 1:19 PM
> To: opendtv@xxxxxxxxxxxxx
> Subject: [opendtv] Re: DTT tuner design
>
>
> Tom Barry wrote:
>
> >Worse, even if broadcasters offered lots of good HD content
> >most any cable broadband customer can get the same stations
> >with any QAM cable ready HDTV or PC card for an incremental
> >fee of maybe -$5 to $5. If you don't need the cable HD box
> >then the network stations are usually offered in unencrypted
> >QAM on the lifeline cable package and bundled with broadband
> >for practically nothing (or less). And if you like the cable PVR
> >deal then HD is usually bundled that way too.
> >
> >And I'm not sure whether broadcasters prefer their viewers
> >use antennas vs the above. In many ways it is simpler and
> >more profitable to just let cable support them, especially if you
> >can get paid for it.
> >
> >Of course in the long run this is likely to devalue the OTA
> >franchise politically and cause some more encroachments on
> >the spectrum, relative interference worries, exclusive local
> >rights, net affiliate contract renegotiations, etc.
>
> I think it's actually simpler than this. In the end, it is at worst a "no
> change" from where we were a few years ago. The new TV standard
> has simply
> shifted upward to HDTV. Just as it was meant to be doing. Whether
> you're one
> of the stubborn OTA users, like me, or whether you're someone who gladly
> rationalizes additional monthly bills, makes no difference, on
> average. The
> median TV viewer is pushing the demanded quality to HD.
>
> I disagree with the idea that anyone who likes HD will just
> naturally go to
> an umbillical system.
>
> Look, does anyone who want A/C in his car just naturally go to
> Cadillac or
> Mercedes? Of course not. The median car buyer simply expects A/C
> in his car,
> whereas 30 years ago he probably did  not.
>
> And to prove this point, in last weekend's visit to Best Buy, I
> saw a brand
> new trend. Gone are those 20" 4:3 LCD SDTVs. None left. Now you
> will find a
> large assortment of 19", 22", and bigger 16:9 LCD HDTVs, built-in ATSC
> receiver, for prices starting at the high $200s and up into the
> $300s. They
> are typically 1366 X 768, which certainly qualifies as HDTV.
> People who buy
> these sets *will* often use the OTA receiver, is my bet. And strangely
> enough, my own nephew just did buy one, and is using the OTA receiver,
> without making a big deal about it.
>
> So broadcasters should take their ATSC transmitters as seriously as they
> have been taking their NTSC transmitters, and I think this will be true
> after 2/17/2009 as well.
>
> Bert
>
> _________________________________________________________________
> http://liveearth.msn.com
>
>
>
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