[net-gold] TOURISM AND TRAVEL: ADJECTIVAL TOURISM AND NICHE TOURISM: HERITAGE TOURISM : UNITED STATES: STATES: VERMONT: Vermont Arts Council. Cultural Heritage Tourism

  • From: "David P. Dillard" <jwne@xxxxxxxxxx>
  • To: Net-Gold -- Educator Gold <Educator-Gold@xxxxxxxxxxxxxxx>, Educator Gold <Educator-Gold@xxxxxxxxxxxxxxxx>, net-gold@xxxxxxxxxxxxx, Net-Gold <Net-Gold@xxxxxxxxxxxxxxx>, NetGold <netgold@xxxxxxxxxxxxxxx>, Net-Gold <net-gold@xxxxxxxxxxxxxxxx>, K-12ADMINLIFE <K12ADMIN@xxxxxxxxxxxxxxxxxxx>, K12AdminLIFE <K12AdminLIFE@xxxxxxxxxxxxxxx>, MediaMentor <mediamentor@xxxxxxxxxxxxxxx>, Digital Divide Diversity MLS <mls-digitaldivide@xxxxxxxxxxxxxxx>, NetGold <netgold@xxxxxxxxxxxxxxxx>, Net-Platinum <net-platinum@xxxxxxxxxxxxxxx>, Sean Grigsby <myarchives1@xxxxxxxxxxxxxxx>, Net-Gold <NetGold_general@xxxxxxxxxxxxxxxxx>, Temple Gold Discussion Group <TEMPLE-GOLD@xxxxxxxxxxxxxxxxxxx>, Temple University Net-Gold Archive <net-gold@xxxxxxxxxxxxxxxxxxx>, Health Lists -- Health Diet Fitness Recreation Sports Tourism <healthrecsport@xxxxxxxxxxxxxxxx>, Health Diet Fitness Recreation Sports <healthrecsport@xxxxxxxxxxxxxxx>, HEALTH-RECREATION-SPORTS-TOURISM@xxxxxxxxxxxxxxxxxxx
  • Date: Mon, 11 Apr 2011 15:15:44 -0400 (EDT)


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TOURISM AND TRAVEL: ADJECTIVAL TOURISM AND NICHE TOURISM:
HERITAGE TOURISM :
UNITED STATES: STATES: VERMONT:
Vermont Arts Council.
Cultural Heritage Tourism

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Vermont Arts Council.
Cultural Heritage Tourism
http://www.vermontartscouncil.org/ProgramsInitiatives/ CulturalHeritageTourism/tabid/75/Default.aspx

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A shorter URL for the above link:

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http://tinyurl.com/6ghe2vs

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"Cultural Heritage Tourism - In partnership with the Vermont Department of Tourism and Marketing (VDTM) the Council has taken a leadership role in developing strategies to generate tourism dollars for the state by integrating the promotion of arts events, festivals, historic sites, museums, and heritage trails into mainstream tourism marketing initiatives. From the Council's perspective, the purpose is twofold: to help local arts and heritage organizations generate additional earned revenue through tourism, and to integrate our cultural heritage resources into Vermont's marketing strategy.

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If you're interested in starting a cultural heritage tourism initiative in your community, check out The Cultural Heritage Tourism Tool Kit. This document provides the broad range of information you can use to promote cultural heritage resources in a sustainable fashion.

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Cultural Heritage Tourism Defined

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Much has been written about heritage tourism, and cultural tourism over the last decade. Some maintain that the focus has to be on cultural, others insist on heritage. In Vermont, however,we decided long ago that our efforts were best described by the broader, more encompassing term of Cultural Heritage Tourism. We see the landscape as having shaped our settlement patterns, not only in terms of how we used it, but also in where we placed our houses, public buildings, and commerce centers. The land has fashioned our culture, providing the raw materials for our crafts, the inspiration for our art, and the grist for our stories. It has directed our activities, fueled our industry, and captured our hearts. It is central to our nature.

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In this context, Cultural Heritage Tourism is, simply: visiting a place to experience those singular qualities that define its character, name its essence, and provide for its collective memory. In Vermont, cultural heritage is found in its people and is reflected in its objects, structures, museums, sites and landscapes. It is expressed in its crafts, visual and performing arts, history, literature and oral traditions. It is the embodiment of our behavior, and as such is organic and evolving."

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snip

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Cultural Heritage Toolkit

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Front Cover, Table of Contents, and Chapter 1

Chapter 2

Chapter 3

Chapter 4

Chapter 5

Chapter 6

Chapter 7

Chapter 8

Chapter 9

Appendices

Back Cover

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I. HOW TO USE THIS TOOLKIT 6

Acknowledgements 7

Introduction 8

II. CULTURAL HERITAGE TOURISM DEFINED 9

Demographics of the Cultural Heritage Traveler 9

The Vermont Numbers 10

The Economics of Cultural Heritage Tourism 11

Benefits of Cultural Heritage Tourism 11

Resources 12

III. PREPARATION: YOURSELF, YOUR BUSINESS, YOUR COMMUNITY 13

Cultural Heritage Planning 13

Assess the Potential 13

Plan and Organize 14

Prepare, Protect, Manage 14

Market for Success 14

Tenets of a Successful Cultural Heritage Tourism Program 15

Keys to the Marketplace 16

Accessibility 16

Getting Others Involved 17

Resources 18

IV. CULTURAL HERITAGE TOURISM INVENTORYING 19

Identifying Resources 19

Guidelines for Identifying Resources 20

Developing Inventories 21

Sustainable Tourism Inventory List 22

Hospitality Industry 22

Community Involvement 22

Marketing and Public Relations 22

Infrastructure 23

Resources 23

A Jump Start 24

Cultural Heritage Tourism Brainstorming 24

Resources 24

TABLE OF contents

cultural heritage tourism toolkit


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Sincerely,
David Dillard
Temple University
(215) 204 - 4584
jwne@xxxxxxxxxx
http://daviddillard.businesscard2.com

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Bushell, R. & Sheldon, P. (eds),
Wellness and Tourism: Mind, Body, Spirit,
Place, New York: Cognizant Communication Books.
Wellness Tourism: Bibliographic and Webliographic Essay
David P. Dillard
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  • » [net-gold] TOURISM AND TRAVEL: ADJECTIVAL TOURISM AND NICHE TOURISM: HERITAGE TOURISM : UNITED STATES: STATES: VERMONT: Vermont Arts Council. Cultural Heritage Tourism - David P. Dillard