[jsfg_cinti] Sr. Manager, Research-northwest OHIO
- From: "Gayle Gerhardt" <ggerh624@xxxxxxxx>
- To: "JSFG Listserve" <jsfg_cinti@xxxxxxxxxxxxx>
- Date: Wed, 20 Sep 2006 17:02:31 -0400
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If interested and qualified, please contact the recruiter below. Good =
luck,
Gayle G.
Open Position
=20
Title: Sr. Manager, Research
Salary range: $100k to $130k plus 20% bonus
Location: Mid West
Company: Leading marketer of quality cookware and =
implements for the home chef
Responsibilities: Perform hands-on brand-level and product-level =
qualitative and quantita=ADtive custom marketing research including =
consumer segmentation, A&U tracking, ad effectiveness testing, brand =
equity building, and position=ADing/ID building. Link product =
development projects to consumer and market needs using ethnography, =
conjoint, price elasticity, needs/gaps analysis, and other custom =
research techniques.
Requirements: Five or more years of hands-on experience in =
qualitative and quantitative custom research including statistical =
modeling and analysis and brand-level strategic marketing research. At =
least three years of this experience must be in consumer research in =
durable goods.=20
Track record of marketing research projects completed using customized =
(non-syndicated) data leading to actionable recommendations, including =
projects in consumer segmentation, brand ID/health metrics, or ad =
effectiveness=20
Experience with both traditional and innovative research methodologies
Career experience across at least two product categories, e.g. CPG, =
housewares or other durable goods, food, beverages, etc.=20
Experience in teaching or coaching marketing staff and company =
executives on how to leverage research as an input to the business =
decision-making process=20
Bachelor's degree. Engineering or psychology preferred.=20
Strong skills in communications and presentation to the non researchers=20
Experience in moderating focus groups, interviewing, or consulting is a =
plus
It is located in northwest Ohio.=20
Position ID: J6-12
Sincerely,
Merrill Rutman=20
Owner and Manager
Management Recruiters of Mahwah
145 North Franklin Turnpike, Suite 300=20
Ramsey, NJ 07446
Telephone (201) 934-9988
Mobile (201) 315-0345
Fax (201) 934-7327
mrutman@xxxxxxxxxxxxx
MRINetworkT =20
BUILDING THE HEART OF BUSINESST
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