[jsfg_cinti] Fw: Brand Manager Opening -- Kendle International Inc. (www.kendle.com) Profile MP5047309 Interest -- Please contact
- From: "JSFG EMail" <jsfg@xxxxxxxx>
- To: <jsfg_cinti@xxxxxxxxxxxxx>
- Date: Thu, 14 Apr 2005 09:18:34 -0400
----- Original Message -----
From: edmondsbrown.audrey@xxxxxxxxxx
To: JSFG@xxxxxxxx
Cc: omalley.chrisj@xxxxxxxxxx ; edmondsbrown.audrey@xxxxxxxxxx
Sent: Wednesday, April 13, 2005 4:44 PM
Subject: Brand Manager Opening -- Kendle International Inc. (www.kendle.com)
Profile MP5047309 Interest -- Please contact
Kendle is among the world's leading global clinical research organizations. We
deliver innovative and robust clinical development solutions to
help the world's biopharmaceutical companies maximize product life cycles and
grow market share.
Brand Manager ----- a key leadership position reporting directly to the CMO.
The role requires significant skills to harness the expertise of highly
qualified and diverse groups of specialists across the organization. It
requires a strong background and significant experience in the development and
implementation of marketing campaigns. The three skills that are essential to
be successful are leadership, initiative and follow through and thinking and
problem solving.
Key result areas
Responsible for a small team including a US Assistant Brand Manager and a
European Marketing Support Manager but working closely with the corporate
communications team, NBD and Operations.
The role is based full time in Cincinnati
The Brand Manager will have responsibility for the development and
implementation of 4 marketing plans, one for each service brand. This will
include:
a.. Planning and analysis of market and opportunity areas
b.. Key message development, working with the Ass't Director of Corporate
Communications and external experts (e.g. agency, market research)
c.. Agreement of marketing strategy and tactics across OUs
d.. Implementation of mailing, materials, Advertising support to agreed
schedules and costs
e.. Management of the materials development process supported by the
Marketing Specialist
f.. Development and management of the Sales and Marketing Contact Database,
supported by the Marketing Specialist
g.. Implementation of PR specific activity - events, symposia, meetings and
PR spin off activity (this will be a big part of the role)
h.. Liaison with external agencies
i.. Budget management
j.. Liaison with the Communications team
Key skills and experience
a.. Leadership, IFT, TPS are primary
b.. Strong communication and influencing skills
c.. Marketing implementation experience in service sector (ideal if in CRO
or healthcare)
d.. Track record of consistent delivery versus challenging objectives in a
marketing role
e.. Evidence of working with sales to deliver integrated marketing
approaches
f.. Beneficial to have experience in marketing in more than one area e.g.
product, service, consumer
g.. Beneficial to have understanding of the CRO sector
Qualifications
a.. Business/Marketing Degree a plus.
Contact Information:
Audrey Edmonds-Brown or Chris O'Malley
Manager, Human Resources Sr. Corporate Recruiter
513-763-1371 513-345-1638
edmondsbrown.audrey@xxxxxxxxxx omalley.chrisj@xxxxxxxxxx
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