[jsfg_cinti] FW: Image is King in Today's Job Market

-----Original Message-----
From: The Career News [mailto:newsletter@xxxxxxxxxxxxxxxxx] 
Sent: Monday, January 19, 2009 11:36 PM
To: jsfg@xxxxxxxx
Subject: Image is King in Today's Job Market
 
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January 19, 2009
The Career News
Vol. 9, Issue 03

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The Latest News, Tips and Tools For Your Career
 

Interview Tip: Image is king in today's job market 
Abridged: AZCentral.com 
PHOENIX, AZ -- Not too long ago, you could get your foot in the door of
many employment offices sporting a tattered sneaker. Talent was king.
Overnight, job hunting has become a buyer's market, and employers have
turned picky about who will be offered a coveted spot on the payroll.

Paying attention to how you look in an interview can help you get a job.
For that matter, it can also help you keep one. With companies trimming,
they want to retain people who best present their firm's image. A crisp,
businesslike appearance is back as an expectation on the part of many
prospective employers. They're looking for a sharper style. A strong
suit that says you are collected and ready to work is recommended. 

The clothes you wear on an interview say a lot about your discipline,
taste and social poise. That accepted, the most important thing you need
to dress for an interview remains your mind. Learn everything you can
about the company and its immediate needs. Any hiring company is banking
on their new employee to make a key contribution immediately. A job
interview is fundamentally a sales encounter. People hire people they
like. People like people who are genuine, pleasant, sincere, easy to
talk with, friendly and appropriately dressed.
Interview technique guaranteed to land jobs 
 <http://www.thecareernews.com/t/d/ph-5865-355-11891280J.html> Staff
Writer, The Career News 
LOS ANGELES, CA -- Diligent job seekers spend hours creating resumes &
cover letters, searching through job postings, reviewing classifieds and
networking -- all in order to get an interview. Yet most of them don't
spend nearly enough time learning what to do when they get one! And with
the job market as competitive as it is, you just can't afford to blow an
interview.

The skills needed to do the job and the skills needed to get the job are
two completely separate things. Even in today's competitive job market,
the most qualified person rarely gets the job. Additionally, interviews
are harder to get than before. When the job market was booming it took
an average of 3 interviews to get 1 job offer. Now it takes 17. The key
is have a great interview, where the interviewer actually pictures you
doing the job.

If you want to be that person, there's a little known secret you can put
together for your next interview that literally forces the interviewer
to picture you filling the position, and to visualize actually hiring
you -- asap. Using this method guarantees you'll stand out from the
crowd and shoot straight to the top of the "must hire" list. For more
information, go to The
<http://thecareernews.com/t/d/ph-5865-355-11891280J.html>  Job Interview
Secret.
Name mix-ups on social networking sites 
Abridged: NY Times 
NEW YORK, NY -- These days, a lot of employers look at social sites when
considering a potential new hire. Sometimes there are one or more other
people online with the same name as you. So while you may have kept off
the social sites in an attempt to keep your reputation clean and clear,
anyone looking up your name might mistakenly think you're this other
person. It's always a good idea to Google yourself during a job search,
because not knowing what's out there can cost you interviews. 

A savvy recruiter or hiring manager will likely delve deeper and
discover that although there is another Jim Smith out there; one is Jim
Smith the software programmer while the other is Jim Smith the CPA.
There are many candidates out there with similar or duplicate names. One
tactic for handling this situation is to begin using your middle
name/initial or adding a professional designation or degree to your
name. 

Instead of using Jim Smith on your resume and job search correspondence,
consider one of the following options: James Richard Smith, James R.
Smith or James Richard Smith, CPA. This will further clarify your
identity. Also be certain to provide your home address on your resume
and job search correspondence. It is another way to separate your
identity from another individual with the same name.
Personal branding in a tough job market 
 <http://www.thecareernews.com/t/d/ph-5865-391-11891280J.html> Susan
Chritton, PathwaysCareers.com 
WALNUT CREEK, CA -- With the unemployment rate on the rise - more and
more job seekers are looking for a way to stand out from the crowd. A
new technique called personal branding is helping people find a job and
find out more about themselves at the same time.

Matthew Rice is a soon to be out of work software marketing executive
who has decided to market himself using a personal brand. "A brand is
all about your unique value to somebody; it's a value proposition for
somebody. This will be durable for the life of your career," said Rice.
In the corporate world, branding is left to marketers and ad agencies,
but in this job market you can't just be average, you have to start to
look at how to differentiate yourself. 

Job seekers need to take a closer look inside themselves - not to
remember what they've done, but to identify who they are as an
individual. How do you sell your unique skills and qualities? How do you
make it part of what people remember about you? Personal branding
extends to all aspects of a job seeker's life - even down to the clothes
they wear. All of these things are part of your personal brand.
New online search tool makes finding a job easier! 
 <http://www.thecareernews.com/t/d/ph-5865-313-11891280J.html> Staff
Writer, The Career News 
LOS ANGELES, CA -- Are you tired of going to several job sites every day
and having to search each one separately? Do you dread submitting your
resume & cover letter over and over for every job you apply to? Do you
find it difficult to keep track of where you sent your resume for future
follow up? Now a new service called MyJobHunter.com solves all that!

First, MyJobHunter will instantly search all major job sites at once for
jobs matching your requirements. Next, you'll review a list of job
matches and put check marks next to the ones you like. Then, press a
single button and your resume is sent to the jobs you selected. It's
that simple! They'll even personalize your cover letter with each job
application. Login any time to review jobs applied to and even add
follow-up notes on each one.

Check out these other great features. Don't want to forget keywords that
generated perfect jobs? Try the "Saved Search" feature. Want MyJobHunter
to find & apply to jobs for you? Turn on "Auto-Apply" and your resume is
automatically sent to new job matches every day. You'll never miss an
opportunity and your resume gets there before the competition! Try it
now at MyJobHunter.com
<http://thecareernews.com/t/d/ph-5865-313-11891280J.html> .
Job search: scam or opportunity 
Abridged: Volunteertv.com 
KNOXVILLE, TN -- Layoffs are becoming the norm. If you're looking for a
"plan B", a sign or an e-mail promising a "work-from-home, make big
bucks job" may be enticing, but you have to know what to look for or it
may cost you more in the long run. About six months ago, Jim Cook was
laid off from his sales job. Like many of you, uncertainty for the
future quickly set in. "I immediately thought I could send out resumes
and get another position. I probably applied for 30 different jobs and
at the time did not get any response," said Cook. But the father of
three still pushed forward. 

"Exit the rat race for good" and "CEO income from home" job ads are not
uncommon, and with the current job market more people are taking
interest. People are looking for a plan B, they're looking for a second
option. Though Jeanie Hoskins with the Better Business Bureau says be
skeptical of envelope stuffing, assembly work-at-home, chain letters or
unsolicited offers to your email.

Multilevel marketing or direct sales can be a viable solution, but do
your research. You never want to look for the get rich quick jobs,
because usually those companies are here today and gone next month.
However, direct sales jobs have helped many job hunters pull in some
income. "As difficult as it seems at the time, there really is light at
the end of the tunnel," said Cook. If you are uncertain about a job
opportunity, do your research. Make sure you separate out the scams from
the legitimate jobs.
New Year's Resolution: Try a new job search approach 
 <http://www.thecareernews.com/t/d/ph-5865-197-11891280J.html> Staff
Writer, The Career News 
VIRGINIA BEACH, VA -- There's nothing easy about job searching. What's
especially frustrating is a disappointing response rate. However, it's
important to note that a job search is based on a numbers game. For
example: If you get your resume in front of 1000 hiring managers, you
should get 10-50 quality responses leading up to 5 interviews. If you
don't pay attention to 'how' you are sending your resumes, your actions
might only serve to put your resume in a pile with hundreds of others -
if it even makes it to the pile at all.

Consider a more focused approach to your job search. A search that
increases the number and quality of responses by using a targeted list
of industries and decision makers who are looking for people with your
skills. This new type of search also employs an affordable delivery
system that ensures your resume will be seen by the right person.
Impossible?

Not at all! We recommend using a service called JobsByFax. This service
is simple to use, effective and a great way to ensure a more focused job
search. You'll have instant access to information on thousands of
companies and their decision makers. JobsByFax combines quality and
quantity by faxing your resume to potential employers and recruiters.
JobsByFax will revitalize your job search and produce quality responses
that lead to interviews and even job offers! Take control of your job
search by going to JobsByFax
<http://thecareernews.com/t/d/ph-5865-197-11891280J.html> .
Still can't find a job? Try finding part-time work instead. 
Abridged: LJWorld.com 
LAWRENCE, KS -- Here are a few tips for job seekers looking for
part-time or flexible employment opportunities. Perform industry
specific research online. Many industries are still actively hiring
part-time staff, including health care, accounting, IT, sales, education
and fundraising. Performing online research and reading industry
specific magazines and trade journals will inform you of who is hiring
in your area. 

Set up informational interview meetings. Speak with those in your
professional and personal networks. Talk to others who work part-time.
Gain greater knowledge of different companies' hiring policies by
finding out how others got their part-time jobs. Connect with both
online and offline organizations that hire part-time help. Engage
recruiters and employment agencies. Don't just contact general staffing
firms. 

Tailor your own position. Many companies strictly hire full-timers. When
interviewing, show the hiring manager how you can do a great job in less
time. Other firms may not even realize they need your services and will
create a position for you based on your captivating presentation.
Actively use online networking opportunities. Make use of online job
tools that will save you time in your job search efforts. 
Get your complimentary business & trade magazines! 
 <http://www.thecareernews.com/t/d/ph-5865-83-11891280J.html> Staff
Writer, The Career News 
LOS ANGELES, CA -- Whether you're looking to move up or move on -
reading business and trade publications lets you move right in to the
job of your dreams. They keep you sharp, well informed, articulate and
in-demand. It's no secret that keeping up with the news and trends of
your industry or profession will give you the competitive edge you need.
And now, you can get your trade magazines without having to pay for
them.

Through a special offer from The Career News, you can instantly get a
subscription to practically every leading industry and business
publication. It takes only a minute to search the website to quickly
find the magazines matching your skills and interests.

First search by publication title, industry, or geography. Then, pick
the magazines you want, fill out a brief online subscription form and
press submit. It's really that easy. For more information or to sign up
now for your complimentary trade magazines, go to TradePub
<http://thecareernews.com/t/d/ph-5865-83-11891280J.html> .

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Career Tools Highlighted in This Issue:

The Job <http://www.thecareernews.com/t/d/ph-5865-355-11891280J.html>
Interview Secret
Little known interview secret that practically forces them to hire you
Fax your <http://www.thecareernews.com/t/d/ph-5865-197-11891280J.html>
resume - JobsByFax
Find out how many employers you can fax your resume to.
MyJobHunter
<http://www.thecareernews.com/t/d/ph-5865-313-11891280J.html>  - Job
Search Engine Tool
Search all top job sites at once & apply to jobs with one click.
Complimentary
<http://www.thecareernews.com/t/d/ph-5865-83-11891280J.html>  industry
and trade publications
Subscribe online to multiple industry and business publications.

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