[jaws-uk] Wiltshire Farm Foods website

Hello All,

I thought it would be easier for me to directly subscribe to the JAWS-UK list!

I've been tackling JAWS over the last couple of days, trying to find out where 
wiltshirefarmfoods.com is falling over with it. With my first attempt I was 
ready to through my laptop out the window but I think I am getting the hang of 
it now!

I've got a couple of questions:

1) When trying to use the site, it has become extraordinarily cumbersome. This 
is because of all the extra work we've done with our marketing agency, who 
insist on having lots of keywords and descriptions and text throughout the 
site. I was thinking, would it be a much better idea for us to develop a 
specific VI website?  I often think that it's quite rude to have "an accessible 
version", which in my mind implies that you're not getting the full opportunity 
of the main site. What do you guys think? Having a VI website would allow us to 
concentrate on making it purely about ordering, so you'll get product headers, 
product descriptions and prices, and a checkout process, without all the 
marketing fluff.

2) We've recently made live a Quick Order page, so customers can just type in 
product codes and quantities, then checkout. However, this requires an 
encyclopaedic knowledge of our product range! I'm planning this weekend to 
personally record the our product listings, then split the recording into 
several MP3's by meal type, like, beef.mp3, chicken.mp3, new products.mp3 and 
most popular.mp3 . Would this be of interest? I am imagining you could use the 
quickorder function whilst having the MP3's playing in the background in itunes 
or similar?

Anyway, I hope you can point me in the right direction as to what I should be 
doing.

Look forward to hearing from you,

Matthew Curry
Wiltshire Farm Foods
E: Matthew.Curry@xxxxxxxxxxxxx
T: 01225 756062
apetito Limited
Canal Road
Trowbridge
Wiltshire
BA14 8RJ


For delicious meals to your door, click WiltshireFarmFoods.com 
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