atw: Re: OT (a bit): Macromedia to buy eHelp (RoboHelp)

Thanks for letting us know Bridget but, goodness me, could they cram any 
more US style PR BS and convoluted legalese into something they call a 
press release?

You could cut through the corporate self-promotional agendas in that with a 
knife.

Obviously written by the client for the client.  A journo would need a 
Babel fish to translate this one for public consumption.

Reminds me of the old advertising industry adage of corporate advertising 
being like pissing yourself in a dark grey flannel suit.  You get a warm 
feeling that nobody else notices.

Cheers,

Michael Granat
Write Ideas

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