[atlantaprog] Re: Radiohead once again changing the rules...

Hah!  Welcome to the future, bitchez!  
 
Seriously though, this move is garnering this level of attention because it is 
a huge thumb in the eye of the record industry as it has existed for a century. 
 This really is the breakthru event it's being hyped as -- an artist of this 
magnitude shunning the entire system is nothing to sneeze at.  I mean, even 
Prince had to go back to the well after a bit.  I don't know that RH will.  I 
think they've got the biz smarts and the artistic street cred to make this work.
 
I'm all for it.  I'll definitely get the record, don't know if I'll DL or buy 
the boxset. 
 
  



> Date: Tue, 2 Oct 2007 02:24:45 -0400> From: ecartis@xxxxxxxxxxxxx> To: 
> ecartis@xxxxxxxxxxxxx> Subject: atlantaprog Digest V4 #135> > atlantaprog 
> Digest Mon, 01 Oct 2007 Volume: 04 Issue: 135> > In This Issue:> 
> [atlantaprog] Radiohead once again changing the rules...> > 
> ----------------------------------------------------------------------> > 
> From: Allen Welty-Green <agmedia@xxxxxxxxxxxxxx>> Subject: [atlantaprog] 
> Radiohead once again changing the rules...> Date: Mon, 1 Oct 2007 12:50:09 
> -0400> > Record labels? Who needs 'em?> 
> http://www.telegraph.co.uk/money/main.jhtml?xml=/money/2007/10/01/ > 
> bcnradio101.xml> > Radiohead to give away new album> By Angela Monaghan> Last 
> Updated: 4:51pm BST 01/10/2007> > Shane Richmond: It's been done before, but 
> this time it is Radiohead> > In a break from industry tradition the UK band 
> famous for hits > including Creep, Paranoid Android and Karma Police, has 
> told fans > "it's up to you" what they pay to digitally download the album.> 
> > This isn't the first time that an artist has opted to charge nothing > for 
> its album, but the move is significant because Radiohead remains > one of the 
> biggest bands in the world.> > Radiohead is free to sell its album directly 
> from its official > website because it is no longer tied to a record label. 
> So far the > album is only available to pre-order from the website, where it 
> can > be downloaded on release on October 10.> > While loyal fans are likely 
> to want to pay the band something, > customers could opt to pay as little 45p 
> - the credit card handling fee.> > advertisement> The album is also available 
> separately as part of a £40 box-set which > includes the album on CD, two 
> vinyl records, a CD with additional > songs, photos, artwork and lyrics.> > 
> It is Radiohead's first album since Hail to the Thief, which was > released 
> in 2003 after which the band's contract with EMI/Capitol > expired.> > It is 
> likely that many of its millions of die-hard fans will be > unable to resist 
> buying the box-set, available in December, while > Radiohead will not be 
> required to share its profits with either a > record label or shops.> > 
> Radiohead could even benefit from those who ignore the box set and > choose 
> to pay nothing to download the album from Radiohead's online > shop, where 
> they will be required to register their details and > therefore become 
> targets for future marketing campaigns.> > Free albums also drive demand for 
> live tours, which translate to > pound signs for the artists behind them. A 
> great example of this is > Prince, who in July gave away his album 3121 for 
> free in the UK > through the Daily Mail.> > He subsequently announced 21 tour 
> dates in London, all of which sold > out.> > Radiohead has the financial 
> welly and is sufficiently well-known to > be confident enough that the move 
> is a risk worth taking, but it > might also become an answer for those lesser 
> known bands that > struggle to be signed by a record label, or are reluctant 
> to share > their profits.> > ------------------------------> > End of 
> atlantaprog Digest V4 #135> *********************************> 
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