[amayausers] Re: pricing for heat sealing


Thanks Roland for the information. Just to let you know, this is my first
job with the heat press and my heat press should arrive on next Monday. I
found one of the catalogs yesterday and was surprised to find the prices for
those. But the quantities were high.

1. Full back sweatshirt: $20 for the application + sweatshirt. How do you
figure out the cost and the profit there?
A 5 yard x 15" roll is $40, that's $2.60 a running foot. I can actually cut only 13" out of that-have to allow for border and pinch wheels that hold it down in the cutter. So my cost is $2.60 a square foot. Figure computer time to set up a name or logo or image to cut, then cutting time...I think we did the math and figured a half hour time from customer request to 'ready to put on shirt' and we get $40 per hour 'shop' time. For multiple orders we'd discount of course.
Cost of sweatshirt-depends on what we paid for what is in stock. I only buy goods as needed for orders-and get an extra or two of each size in case of rejects. The unused ones are what we have for 'on the spot' retail sale. I don't promote or advertise at all-so we don't do much for retail-mostly customers coming in for a sign or something that just want a shirt or two for themselves.
We mark up the shirts and sweats according to a computerized pricing program I have-sets prices based on markup over cost and the number of shirts you get. Normally about 3 x cost for single, then discounts down to only 25% markup on 144 or so. I'd have to look. So if a customer brings in his own garment-automatic $5 charge besides my lettering charge-otherwise we have to have two price lists for lettering.
2. names: 3.50 /batch - 5.00 individual ( how big of a name - is it as big
as the width of the shirt?)
No, about 4" wide-the width of a normal 'pocket'. I get a hardware store that gets fleece and vests from their stove supplier, we just add his employee name to the other side. Switched to embroidery last fall. Other names are for 'teams'- but for football, etc. that is a 12" wide name on the back- $10 for that.

3. Learnt the hard way about customer supplied garments. I screwed one up
on my amaya last week and was doing just names and did not get any profit
for doing the job. NO CUSTOMER SUPPLIED GARMENTS IN MY SHOP!!
As much as we don't want to do it on other garments-there is always that odd ball size or color that we just can't get-or a good customer that we are doing a bunch of stuff for. So we bend the rules. Last week, did a paintball team- 100% poly sublimated shirts. The kids said they were new...I made them wash them anyways. What a disaster-the iron on digital print decals I made up lost all the color, the colors of the shirt sublimated right through the decal-and then we realized the shirts HAD been worn-and paintball ink is glycerine oil based-so the shirts were all contaminated with invisible oil!
I told them never again-new shirts in the package or we don't touch them. I don't have a catalog on the paintball stuff anyways. Also realized the shirts have 'texture' bumps on the shoulders- plastisol...and they melted and stuck to the platen on the machine....another problem!
good luck! 
Best Regards,
Veena Viswanath


Iris Embroidery
www.IrisEmbroidery.com
(510)-226-6171

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