FreeLists / webproducers / [webproducers] Re: The Web producer "career path" -- are these the right ranks?

[james scola <jscola_72@xxxxxxxxx>]

Tom,

In my experience I would change the following:

1. Keep as a Content or Line Producer, not Producer.

2. Project Managers do not have client contact only
Producers.


--- Tom Davey <tom@xxxxxxxxxxxx> wrote:

> Hi folks, 
> 
> I'm in the middle of a recruting for a Web producer
> to join my corporate Web
> team. It's difficult because in New York City right
> now it seems to be a
> seller's market, salaries (in New York City at
> least) are up, and my
> particular non-profit organization, although large
> and wealthy, is probably
> not seen as a particularly obvious place to make a
> smart career move. The
> resumes coming in have been uninspiring. I need to
> restart and expand the
> search, and I'd like to make sure I'm describing the
> level of the position
> properly. 
> 
> The following is, I believe, how most design
> agencies describe their
> producer ranks. Do I have the following career steps
> aright? 
> 
> 1. Producer (or Line Producer or Content Producer) 
> 
> Directly performs production work such database
> insertions, graphics
> maniupulation, or HTML/CSS markup. Not a
> client-facing job. 
> 
> 2. Project Lead (or Web Project Manager or just
> "Producer") 
> 
> Coordinates all the skill sets necessary for a
> website project: artists,
> programmers, markup, content authors, server and db
> admins. Composes budgets
> and schedules. The primary point of contact for
> clients. 
> 
> 3. Senior Producer
> 
> Manages the Project Leads. Assigns Content/Line
> Producers to projects,
> juggles as needed to keep all projects on track. Not
> a client-facing job
> unless Things Go Horribly Wrong. 
> 
> 4. Executive Producer/Web General Manager
> 
> Has revenue responsibility for a corporate site.
> Manages senior producers.
> Aligns website operations with overall business
> goals. 
> 
> Whatcha think? I'm trying to recruit someone at
> career step #2 BTW.
> 
> Thanks,
> Tom 
> 
> -- 
> Tom Davey
> New York NY USA 
> 
> 
> 
> 
> --
> 
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