FreeLists / webproducers / [webproducers] Job: NYC

["m o r r y" <morry@xxxxxxxxxxxxxxxx>]

Senior Producer

 

Company Description:

Community Connect Inc. has an immediate opening for a talented and 
self-motivated Product Strategist to join a fun, energetic, ethnic, and 
established Internet Company located in the Flatiron District of NYC. Community 
Connect Inc. is the parent company of AsianAvenue.com, BlackPlanet.com, and 
MiGente.com and is the #1 leading publisher of online communities. 

 

We build tools that enable people to form relationships, communicate, and 
attain information on community activities. Our online sites are committed to 
making it easier for people of similar backgrounds and interests to establish 
relationships, gain access to important information and services, and 
participate in community activities. These sites provide end-users with a new 
and dynamic medium through which instant communication and networking can 
occur. Community Connect Inc. sites have become an integral part of members' 
lives both online and offline.



Job Description:  The Product Strategist is responsible for driving advertising 
sales by developing and maintaining a portfolio of advertising vehicles to be 
used by our clients such as AT&T, Ford and Microsoft.  They will be part of a 
cross-functional team that will drive product enhancements from conception to 
launch.  The Product Strategist's role will be to lead the direction of how we 
position our ad sales product portfolio mix.  These products include short-term 
and long-term sponsorship areas and packages, rich media, content areas and 
tools.  The Product Strategist will conduct needs assessments, competitive and 
situation analysis and conduct cost assessments to decide on priorities and 
focus.  The Product Strategist will also generate plans on what advertising 
vehicles and products the company should have to continue its dominance in the 
ethnic online advertising market.  The Product Strategist will develop 
advertising vehicles that will be used across all of our three sites - 
AsianAvenue.com, BlackPlanet.com and MiGente.com.  The Product Strategist will 
work closely with the Advertising Sales Production Manager and Executive 
Director.  

 

ESSENTIAL DUTIES AND RESPONSIBILITIES 

  a.. Develop Product Strategy by conducting analysis of advertising client 
needs, company strengths, cost assessments and competitive landscape.
  b.. Create business cases for new feature / functionality development
  c.. Responsible for developing Vision documents for product development phase 
and participating in requirements gathering. 
  d.. Work with Sales Production Manager and Sales Production team to ensure 
that our advertising vehicles are positioned correctly in terms of UI, 
Marketing Language and Marketing positioning.
  e.. Tracking the performance of our advertising product portfolio mix.
  f.. Participate in client sales calls and meetings to fully understand client 
needs and expectations.
  g.. Responsible for contributing to the writing of Ad Sales Quarterly 
Strategy and Operation Plans
Additional DUTIES AND RESPONSIBILITIES 

  a.. Work with internal businesses and external businesses to develop content, 
services, tools, sales and marketing partnerships 
  b.. Write marketing copy as required
  c.. Work with internal and external writers and editors 
  d.. Additional duties and responsibilities as assigned.
QUALIFICATIONS 

  a.. BA/BS Degree.  MBA a plus
  b.. Minimum of 2 years product management / marketing strategy required.
  c.. Minimum of 2 years in the Interactive Advertising business 
  d.. Proven analytical and communication skills and the ability to identify 
customer needs and communicate them to constituents.
  e.. Must be self motivated, have good interpersonal skills, be adaptable and 
able to juggle multiple priorities
  f.. Hands on knowledge of online community / online services marketing 
  g.. Understanding of U.S. Ethnic Markets is a plus
ACCOUNTABILITIES AND MEASURES 

  a.. Business objectives - does product deliver improved performance as 
projected by the strategist


  b.. Financial objectives - does improved performance deliver increased 
revenue as projected by the strategist
 

 

 

Compensation Package:

Competitive Salary 

100% Employer Paid Medical, Dental, Vision, Life and AD&D, Short Term 
Disability, & Long Term Disability Plans 

401K Plan 

Stock Options 

2 Weeks Paid Vacation 

Paid Holidays 

Health & Wellness Program 

TransitChek Program 

 

Submit resume and cover letter to hr@xxxxxxxxxxxxxxxxxxxxxxxxx 

 

Community Connect Inc. is an equal opportunity employer. In order to ensure 
equal employment opportunity for every applicant, all hiring decisions will be 
made without regard to race, religion, sex, sexual orientation, age, national 
origin, citizenship status, veteran status, or disability. The Company is 
firmly committed to a policy and practice of non-discrimination in all areas of 
employment, and the Company will fully comply with all applicable federal, 
state, and local statutes pertaining to employment. As required by the 
Immigration Reform and Control Act, all applications selected for employment 
will be required to be eligible to work in the United States before beginning 
employment. Community Connect Inc. will not sponsor individuals for employment 
purposes. 

 

 

 

 

 


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