Roland,
I salute you on your thoughts. I couldn't agree more. I'm curious
though,
what part of the country are you in? One thought that has always been on my
mind is the cost of living factor in our industry. If an Amaya costs "X"
amount in California as it does down here in the south, who's making the
better deal? I know that the end cost of an embroidered item isn't going to
have the same price tag. Yet we will all still have the same price to pay
for equipment and supplies.
$1.50 per thousand seems to be the highest price I've heard of to date
but
I say, hey, if they customers will pay it, more power to you. Been at this
for approximately 3.5 years now, and still don't see a silver lining to the
cloud over my checkbook. Although we haven't gone belly up yet either.
If anyone has comments on this, I'd be interested to hear them.
Ed Orantes
New Orleans, La.
-----Original Message-----
From: amayausers-bounce@xxxxxxxxxxxxx
[mailto:amayausers-bounce@xxxxxxxxxxxxx]On Behalf Of Roland R. Irish III
Sent: Friday, July 01, 2005 10:09 AM
To: amayausers@xxxxxxxxxxxxx
Subject: [amayausers] Re: Towels (second request please)
I do my 'retail' pricing at $1.50 per thousand PLUS add a minimum of $5 per
item for 'hooping charge' if I don't supply the item, like a towel or tote.
TIME is money-you can't waste 15 minutes to hoop an item, add backing, set
up a design-and then only make $.3.50
I figure I have to make $60 per hour when the machine is running-and at an
average speed of 1000 stitches per minute-that's $1.00 per thousand right
there. And if you waste 15 minutes to hoop a towel (getting it lined up
right, adding solvy and backing) then embroidery 3 letters-lets say 3500
stitches....then you are only going to make $5.25 for about 20 minutes of
work. That's only $15.75 per HOUR and you aren't going to make the payments
on your Amaya for that low rate!
Last 'golf' towel I did-woman brought it in-wanted only a name on it. I
talked her into some cute clipart of a cartoon character to match the
person's nickname, got it up to I think 10,000 stitches-and WITH my $5
hooping charge, made $18 or so....and still only spent about 20 minutes on
it. She was estatic! Loved it...and I made a good profit.
DON'T undercharge or you will end up with no profit...commercial jobs, high
volume jobs-where you do one setup and then run 50 or 100 of the same
thing-those you can charge less for. But for 'retail' orders-you MUST make
your high rate to pay for the machine and your time!
Roland
